Episode Transcript
Emily (00:20)
What's up everyone? This is Emily Haruko Leeb, your co-host of Saroca Speaks. I'm here with my lovely co-host. And today in our episode, we have a special guest with us and it's going to be a little bit of unique sort of playful time that we have together, a chance for you all to get to know us a little bit more and a chance for us to put our special guest to work, if you will.
Claire Adamou (00:29)
It's Claire!
Emily (00:47)
So our guest of the day is ChatGPT. And what Claire and I have decided to do is with some prompts, we're going to be asking each other 10 rapid fire questions each, some a little bit deeper, some thought provoking, some not so much. We do not know the questions that we are going to ask each other with the help of our friend ChatGPT. So without further ado, I will pass it over to Claire.
Claire Adamou (01:15)
Thanks. I was really excited when we decided to do this because we usually, you know, have a content calendar and know what we're planning to release. And today we were feeling inspired to try something different and yeah, throw it out to ChatGPT. And when I put a very vague prompt in and I will share with everybody what the prompt was.
Emily (01:26)
Thanks for watching!
Okay.
Claire Adamou (01:39)
It was, can you give me 10 questions to use in a podcast with the founder of Saroca Emily as a get to know you quick fire round That was it. I didn't amend the question. didn't go in and edit. I literally, yeah, asked that. And what has come up? I'm chuckling how much Chat GPT has just knows you from wherever.
Emily (01:40)
Thank
really
a little bit nervous to see what is what's going to come out of this. But let's let's do it. Let's let's rock and roll. I will give you honest honest answers as best I can. Excuse me.
Claire Adamou (02:07)
And let's see. Okay.
Okay.
And let's correct ChatGPT if anything is not correct about you. So the first question was what inspired you to start your first direct sales company at 21?
Emily (02:22)
Okay, there you go.
You know what's funny? After I wrote that in my bio, I realized I was actually 19 when it happened. It was when I left, was I was 21. That was a long time ago for those of you that are curious. Okay, so what happened was I actually like became a part of this. This is supposed to be rapid fire. Gosh, essentially I was part of a larger organization that was running a model where you incorporate your own company and you basically
deem yourself like an arm or a team of direct sales agents. And there was a company that would then like farm clients out to you to do direct sales for them. So I had been previously going, doing door-to-door sales for about, I think a year or two, again, or maybe not quite that long.
Late teens, early 20s, this whole process was. And I was quite good at direct sales. mean, going door to door will teach you some serious life skills. I think I can attest a lot of my emotional intelligence today from having knocked on doors literally full time for three years in Ontario, like through the cold, through the snow, through I've been spit on, I've been called every name in the book. Like that process fortified me. It made me really great at
sales at relating with people. And I look back on it now and I can't, I'm like, how the hell did I ever do that for so long? But anyways, I was quite good at it. So I decided to incorporate my own business and then use the same kind of method to get these deals farmed out to me. So I came by it, you know, through a previous job opportunity. And it lasted about three years until the pressure of running a business as a very young adult definitely got to me and I moved into advertising.
and marketing after that are the little boutique agency downtown Toronto. So that was the start of my entrepreneurial journey.
Claire Adamou (04:17)
that. I actually asked it 15, I said 10, but I'm picking 10. It said how did your experience in advertising influence your entrepreneurial journey? And I think you kind of answered that question anyway. The next one I want to ask
Emily (04:21)
Okay.
So I mean, first you had a question that you got to answer. Yeah. It was more my
entrepreneurial journey influenced and how challenging it is influenced my career in advertising and marketing. That's hilarious. And then of course, I did cycle back to entrepreneurship, as you can clearly see. But yeah, that's an interesting, yeah. Yeah. So let's think about the same thing.
Claire Adamou (04:43)
Yes.
Yeah, so let's move into that. So can you share
the story behind founding Saroca in 2023?
Emily (04:53)
Sure, I suppose if you want to like be really accurate in this storytelling, it goes back to 2013 when I completed my coach training and started coaching professionally. So that was the start of a new career. I did, I did essentially like the solopreneur journey and one on one, lot of one on one coaching, a lot of like women's workshops. And at the time in the beginning, I did a lot of women's empowerment work.
And then that evolved more into life and leadership coaching, you know, with all genders. And then in about nine years into my coaching career, I was recruited to a startup to build out and manage their coaching department. And at the time I was working with our chief operating officer and we worked really well together.
and two teams that we had built. So me on the coaching arm and her on the operations end of things. Our teams took that startup in the first full year that her and my teams worked together. We took that startup from 750,000 annual gross revenue to 1.7 million. And so we knew that we had something good going and that we worked really well together. So eventually we decided to leave that startup.
the COO and I and we started Saroca together. And she was instrumental in setting us up and getting us going and then has since exited the business and is on to bigger and better things for her. Yeah, that's a little of the inception of Saroca. And here we are stepping into almost our second birthday to much success and may it keep rocking and rolling.
Claire Adamou (06:28)
Love that. We'll come on to that in just a little bit. So one of the next questions and some people may know this and some people may not but what does a typical day look like for you as a single mum of two and a business leader?
Emily (06:31)
little bit.
Wow. All right. Well, so I have my kids 50 50. And so there are weeks that I have them in weeks that I don't. Regardless of I have them or not, my day usually starts at five or 6am, where I'm often prepping for calls taking place in Europe. And so I usually get in if I have my kids, I usually get in one call every morning before I
make sure my kids are up and fed and take them to school. That's a pretty typical morning. And then I'll be right here behind my desk on a typical work day till anywhere between two, three, four, five, six, seven, depending on the amount of work or sessions. I do try to keep a fairly integrated lifestyle and take time for myself and my house and my family and my dog.
Um, so yeah, and then, I mean, I guess if we're talking about a typical day, you know, uh, moving the business forward consistently, spending time, you know, the little time that my tweens want to spend with me in the evenings or afternoons, getting some good food, good nourishment. Um, and then it's early to bed around here. So I'm a big bath person. I bath almost every night before bed. That's like my unwind time. Uh, and then I try on, on the,
On the weeks that I have my kids, I'm ushering them off to bed as soon as I can because I want to go to sleep. I do not have my kids this week. And last night it was like 830 and I was done my bath and I was getting ready to head into bed. And so it's early nights for me around here and early, early, early mornings as well. Just funny, I never thought I'd be a morning person. I always thought this idea of the 5 a.m. club was ludicrous. And now I might, you know, borderline be a part of it.
Claire Adamou (08:14)
Yeah.
Emily (08:24)
and I can see the impact and how it supports momentum and does cultivate success. Yeah, it's what's required if you want to run an international virtual business.
Claire Adamou (08:35)
Yeah, yeah, absolutely. And I think that lends really nicely to how do you balance the demands of running a company with personal wellbeing? And I know we just touched on that with your bath time, you know, the school runs, which we know, you know, for me, they're the bane of my life, but because they're...
Emily (08:38)
Thank
Claire Adamou (08:53)
take so long, yeah, how do you balance that? Because it is demanding, you know, we are a startup business and we work internationally. So how do you balance that with the wellbeing? It's the sleep that you mentioned and the bath time.
Emily (09:05)
Sure, yeah, like the bath, the fine sets me up really well for good sleep and sleep for sure. I am one of those people where, sure, I can survive on six, seven hours, but like I, definitely do better in life with, you know, eight, nine, 10, if you will. I have a joke, like I love being horizontal. It's just like, that's my rejuvenation time. You know, and here's the thing, I actually like think balance is bullshit.
because balance implies equal and there's nothing equal about the amount of time, attention and energy that I put into the business than I do say my laundry, you know, or my domestic responsibilities around my house. Don't get me wrong, like I obviously do them and like I'm not a slobber anything. Right, but there are like just different times in your life where there are different
amounts of energy required or that need to be channeled towards certain things. So the other thought that comes to mind when you ask me that is I think my career is also very much a lifestyle, know, like my business is very much a lifestyle and I'm not suggesting that this is like an excuse for overworking or anything. I think it's really important that you have, you know, your boundaries and your downtime.
very rarely work more than like eight, sometimes maybe nine hours a day, depending on where my sessions are. So I'm not a big slave driver of myself or others, while also making sure that we get shit done and that we move things forward. And again, like we're two years in and we're finding our group, we're finding that balance that works for us, that is human centered and takes care of ourself and our team, but also establishes and continues to achieve our business objectives.
So yeah, and the things that I like to do recreationally are time and nature. I live in one of the most beautiful parts of the world, Vancouver Island. And so as much as I can, time out nature is really rejuvenating and grounding. I'm also like a pretty big TV person. Like I love to binge a good show. I'm pretty picky with my shows, but I do find that that's probably my favorite way for like passive, you know, stress management is I love a good show and some snacks.
Claire Adamou (11:04)
love that. One of the questions this made me chuckle when I read it was what's your favorite plant in your indoor jungle of houseplants which for anyone that's watching the video Emily has an array of plants behind her or if you're not watching the video she has an array of plants behind her.
Emily (11:11)
I hope that's.
And what you can't see is I have this entire windowsill filled with plants. There's a few more over here and then upstairs in my more living space because I work from home. There are a few. So I think I have two favorites. They're both upstairs. One of them is a monstera, which would be close to this one. know, those big leaves that have like sort of the holes in the middle. They're almost like a heart shape. And I love this monstera too, but this one's pretty small. The one that I have upstairs is like really big.
And the leaves are massive and it continues to grow and I've had it since it was just a little baby and I just I love it. I love the evolution of plants. And then the other one, I can't remember what it's called, but to me I call it like a banana leaf tree. You know, it's like those long kind of almost palm style leaves though, not like not an actual palm, but you know, like a banana leaf. I don't know if that's what it's called.
Claire Adamou (12:09)
I know exactly what one you're
talking about.
Emily (12:10)
Yeah, yeah, okay.
So I would say that those are my favorite. And actually, there's one more. This jade plant. So for those of you that are watching on the video, this is a jade that is from 2018. So we're now seven years in, this is seven years old. I got it when it was literally like three inches tall and it has just
flourished and grown and is so beautiful and the jade plant is just so gorgeous and I think it's probably pretty clear that I have a passion for plants if you haven't been able to tell in the last two minutes.
Claire Adamou (12:43)
Yeah.
I swear in England my mum used to have one of them. looks, it went upright rather than, but I understand, you know, it's coming towards the window, but I swear my mum used to call them the money plants. Like whether that...
Emily (12:56)
There is money
trees. This one is technically a money tree, but usually they come in a braid. And this one was like, oh, it was the other one. It was the Jade. This is also known as a money tree and money trees are, they're roots. they often like are, have a braided kind of stem thing for like trunks. But two of mine rotted. So I pulled those ones out and these ones have survived. I'm like, does this, is it still a good, is it still good money luck? I don't know. I hope so.
Claire Adamou (13:01)
Yeah, no, it was the other one that you just talked about.
to
die for the other ones to thrive. That's what it is. Yes. Love that thing. Okay, so this, I don't know that we've touched on this one in an episode yet. How does your neurodiversity shape your approach to coaching and leadership? Does it, you know, do you bring that to the work that you do? Yeah.
Emily (13:26)
to thrive, there you go. So interesting.
Totally. Yeah, it totally does.
Okay, in coaching, think it's the ability, like, I mean, as a coach in general, like our job is never to judge our clientele, our job is not to, you know, be committed to being right or wrong about them with anything. So,
I think neurodiversity or like the way my neurodivergence, I suppose, influences my coaching is around like just this deep level of profound acceptance. And there's nothing off the table for my clients and I to discuss, whether personal or professional. And it's perhaps like, just a lot of room and grace around like, I know I think about things and interact with things differently or uniquely, maybe not that of the average individual.
And so holding that for myself very easily allows me to hold that for other people as well so they can explore freely if you will.
Claire Adamou (14:38)
I love that, thank you.
Emily (14:39)
I'll answer the leadership part too. And, you know, as you know, we have another neurodivergent team member. And there is just like a unique way in which like, we kind of just get each other and we, you know, but there's also a lot of grace for the way that we both well for the way everyone handles like setbacks, mistakes and failures or the way like, perhaps I need to be mindful of the way that I communicate what success looks like.
in a very specific and detail oriented way. And so, yeah, and then I think with people that are neuro-typical, I think it's a discipline for me to ensure that I know what I'm saying, that I'm communicating with logic, that I'm maintaining high levels of trust in the way that I communicate, because I know that the way my brain works maybe is not neuro-typical.
That's what influences leadership.
Claire Adamou (15:33)
Thank you for sharing that. I appreciate that. Okay, what is the most rewarding aspect of your work with Saroca?
Emily (15:41)
I mean, the impact that I get to have on other people 100%, you know, to see somebody go from like lacking confidence to like totally courageous and in touch with a new possibility for themselves is like the like there's nothing more rewarding to coach people, you know, toward a promotion than they get it, you know, to support someone in a career transition change and then they land their dream job.
There are so many rewarding aspects of supporting others and watching the impact that they get to see. Kind of like just like waiting for the magic to arrive and it, you know, more often than not does. And that's what keeps me engaged and excited.
Claire Adamou (16:21)
I love that. That's exactly how I feel actually. And that's why obviously we're so aligned and yeah. I couldn't have said that more perfectly myself. Okay, we have three more questions. How do you stay motivated during challenging times?
Emily (16:29)
All right, let's do it.
Yeah, perseverance is a real thing. Resilience is real. You know, I really believe in that saying, like, it's not about how many times you fall down. It's about how many times you pick yourself back up. I think it's normal to doubt yourself. It's normal to second guess things. But what's not OK is giving up. And I think that that's like the only way that I have become successful as a coach is like I could have given up at year three, year five, year seven, you know, year nine. We're now going on 11 or 12.
now, 12, 2025 is 12 years. So I think it's keep showing up, keep showing up to the process, know, keep refining the vision that you have for yourself in your future and, you know, allow that to define the way you show up to the present moment.
Claire Adamou (17:19)
Thank you. What advice would you give to aspiring female entrepreneurs?
Emily (17:24)
Wow.
Buckle up. It's not rosy. I'm not going to sugar coat it by any means. better, you better be really fucking committed. You better have a great idea. You better be good at what you do. You better find people around you that are willing to cheer you on that also believe in you and, and believe in yourself. You know, you have to believe in yourself first and foremost, see the value, own the value that you create and whatever it is that you do.
Claire Adamou (17:26)
Hahaha!
Emily (17:49)
But also I would say, honestly, if I was just giving general advice out there in this category, I would say that not everybody is cut out for entrepreneurship. So you need to find out if you've got the skin for that first. And if you feel like you do, or there's some inkling, some intuitive hit, then fucking go for it. Like, what do you have to lose? At the very least, you can just retreat back to your, you know, mediocre life you had before you pursued entrepreneurship. I'm just kidding. I don't know if your life's mediocre, but.
you know, but all joking aside, you know, go for it. If it's something you really want, get resourceful, find the support. No regrets.
Claire Adamou (18:21)
Yeah,
I think that's great advice. And the final question, what is next for you and Saroca in the coming years? He says years, but we can even do like, yeah, I'm even going to go the next year. But if you want to, you know, the vision for how your life will be in the business will be in a few years. But even if we just focus on the next year.
Emily (18:30)
Mm, and years.
Yeah, I think the next year, you know, we're continuing to refine our strategic partnerships, the contribution that we make at industry events and conferences in the realm of not only participating in panels and, you know, hosting roundtables and such, but also offering interactive workshops and really giving people an experience of what it's like to put some of our leadership tools into practice and receive support in that capacity.
I think you can definitely anticipate to see the business grow, you know, in our midsize program range, but in our also the enterprise program range, even our B2C offerings. I mean, it's just, I feel like just keep doing more of what we're doing. And the goal is, you know, build a very successful lifestyle business, you know, build a very, very impactful management consulting firm.
And maybe that's not everyone's dream, but that's my dream. Live a really good life and make a positive impact and take care of the people around me that are supporting me to bring this dream to fruition and make sure they're taken care of and that they're achieving their dreams. And that's the goal. That's the right, that's the off the cuff answer.
Claire Adamou (19:49)
And for you personally,
any goals?
Emily (19:53)
gosh, I mean,
coming into I'll be 43 as you know, in a couple weeks. And I think it's just about maintaining my health and vitality and my fitness and being kind to myself and allowing myself, you know, permission to, to permission to age and to hopefully do it gracefully, but knowing that it's going to happen. You know, stay in close relationship with my children. They are the two most important people to me in my life.
Yeah, I think that's about what I got in store for myself at this point. Awesome.
Claire Adamou (20:21)
love that. As you should. As you should. Well,
thank you for our quick fire 10 questions.
Emily (20:28)
I don't know how quick it was, but they're not easy. It's not like favorite food. These are not really, okay. Well, and so now here you go, your turn. So we're putting you in the hot seat. I have done the same with our friend Chad JPT over here, where I have asked them to give me the best 10 deep dive questions for podcast co-host, Claire Adamou combining the most thought-provoking questions.
Claire Adamou (20:33)
you
Emily (20:53)
Okay, and so here's what it is. There's 10 coming at you. What's a defining moment in your career that shaped how you lead today?
Claire Adamou (21:00)
Very interesting. I'm going to go back pre-gaming to a woman boss that I had that was treating me so poorly that I thought I'm never ever going to behave like that in business or as a leader ever again. She was in a previous episode and she was just the worst manager I think I've ever had and I've been
Emily (21:16)
You've mentioned her in a former podcast.
Claire Adamou (21:27)
working since I was 17 and I just thought I am never ever going to treat people like that in business and I never have since. So that was a big defining moment for me.
Emily (21:36)
Good, some silver lining out of a negative experience. All right, you built a career in male dominated industries. What has that journey taught you about resilience and leadership?
Claire Adamou (21:46)
Yeah, that's a great question. It was really tough when I first started in a man environment and actually prior to gaming I worked for a home entertainment company and that was all men and I was the only woman there and my ex-partner couldn't handle me being there so it was
not the only reason that it destroyed our relationship, but it was the decline of our relationship because he couldn't handle that situation. But it really taught me a lot. It taught me a lot of resilience coming into gaming, being, you know, one of the first women affiliate managers and the entire, was, know, 98 % men. was, you better buckle down, you know, be resilient, be aware of your surroundings, be aware of what's going on and people's intentions.
I aligned myself very quickly with some great trusted men that always had my back no matter where I was, because if I was traveling alone and things like that, so I was very quick to have my wits about me. And I didn't really have a lot of women role models actually in what is it, 19 years of this career. There was no women role models, so it was all men and I've...
and I've learned some great skills from them and you know great ways of how to communicate and how to be fair and you know sometimes what not to do of course but that's men and women we all make mistakes but it's it's been yeah it's been hard and I'm not going to lie it has been really hard it's somewhat easier because you know back then when you are
kind of spot the blonde in the room. Everyone knew my name. It was like that, was it Cheers back in the day, that American program, everyone knew your name. It was the same thing because their competition was so small. I could automatically get in with the affiliates because they knew who I was. So, you know, there were pros and cons for it, of course.
But it definitely made me hard working. It definitely made me step it up, open my eyes to a great industry for sure.
Emily (23:52)
I appreciate that. What's a challenge or failure that in hindsight became one of your greatest advantages?
Claire Adamou (24:02)
Challenge or failure that became a biggest advantage? I actually, so I was working for a company and we built the entire affiliate program in, well I wasn't running the team but I came in and I think we were five people and the company got, the company brought in another team almost like a rival affiliate team and
we of course completely disagreed with the way that they just brought us in and it was almost like two competing teams, right? Which one of you is going to survive? The existing team that built the company or the new team that's young and fresh and hungry and cheaper than you guys? And I remember having to go in for a meeting with the new head of the department and they wanted to completely read
negotiate the contract to the terms that I would have lost thousands in terms of commission on the new contracts and I just refused to accept it and if this person's listening they'll know exactly who they are but they're a great friend of mine now but I remember having this conversation and was just like no I don't accept the new terms and I was standing my ground and the rest of my team you know went back and they looked at me and and one by one people started to leave but I remember
They said to me, you have to accept it. And I said, well, I don't. Well, you have no choice. And I said, there's always a choice. And they said to me, what do you mean? I said, there's always a choice. I accept it or I don't. And they looked at me and a month later I quit. And I feel like it was a really defining moment for me and to really understand my worth more.
and to understand when one door closes, other opportunities present themselves. And I did take one other job after that, and then I opened my own consultancy. So I became an affiliate manager or affiliate management consultancy agency and was really successful. I constantly had work, but it really was a defining moment for me to understand my value and what I will accept and to take that challenge on myself and
take a step away from what I had known for a few years.
Emily (26:01)
Yeah, as a woman too, to just stand your ground
like that in an environment that you did is really inspiring. All right, so what's something that you once believed about success that you no longer think is true?
Claire Adamou (26:07)
Okay.
what did I used to think about success that's no longer true?
I wonder if I can relate that financially, you know, I always used to think that when I reach a certain amount in terms of a salary or financial gain, that that's successful, you know, and when I reach my whole my whole career from starting out as an apprentice and I was making seventy five pounds a week. So, you know, now where I am in my career, I used to think, well, when I get to, you know,
20, 12 grand a year or 50 grand a year or whatever it is. Like that's that's success. Let me get a bonus. That's success. I've, I've made it, you know, or I've gone from a junior to a senior to a, a team lead to a, you know, head of department. I used to think those things defined who you are and what I've
come to realize over the years is yes, the finances is incredible because it opens up so many opportunities. You can take more risks. I can do more things with my family that I couldn't do before, right? So there is, you know, in that.
I do think that I'm successful, but I thought I was successful financially three, four, five years ago. it just, you know, success is never how much money is ever enough, right? So I don't be defined by that. And actually I realized I used to feel defined by my job title and that used to make me feel important, my job title. But the reality is it's how do I show up in my team and in my business? And as you know, if I'm a team lead, if I'm a head of a department, how do I show up?
for the people that are around me and are looking to me for guidance and leadership and that to me is successful. If people are coming to me and respect me and want my opinion or want my advice or want my guidance or my help or you know for coaching or mentorship that to me now is success. I feel completely detached. I don't need a job title. Job titles are great of course but it doesn't define success for me anymore.
Emily (28:09)
How do you approach decision making when the stakes are high and the path forward isn't clear?
Claire Adamou (28:14)
That
is a great question because I think sometimes we can get, we can ask a lot of opinions of the people that we love and respect. Sometimes I feel like too many opinions
are too much and it becomes an overwhelming decision. And I have made decisions based on other people's opinions and let them guide me into kind of their way of thinking. And ultimately it goes against that gut feeling, like that gut feeling that we have and that instinct we have is so strong. And I feel like whenever I've gone against that because I've listened to others and their opinion is so strong.
I always feel like I've made a mistake. so now I've learned, like it always works out, right? Because life is never a straight road. Our careers are never a straight road. I always say they're like a zigzag and a windy, the yellow brick road, right? It's always windy and it keeps giving us different directions and our life goes down.
in different directions for a reason. So I do feel like anything that went against that gut feeling, it still worked out great for me. And I'm loving where my career is and where my life is. yeah, I think that's where now one of the biggest things that I've learned is when I have to make big decisions is yes, consult the people that I respect a lot and the people that perhaps have...
know, decisions, it going to affect my husband and my family? Then that's, you know, we'll take that and have a conversation. But I have to sit on it and mull it over a little bit, sleep on it, and then come back and go, okay, now is my gut feeling still the same as yesterday? And if it is, then that's how I tend to make my decisions.
Emily (29:50)
I'm learning that you can actually trust that decision, especially in hindsight.
Claire Adamou (29:53)
Yes,
yeah absolutely.
Emily (29:56)
As a leader and a coach, how do you help people unlock potential that they don't see in themselves?
Claire Adamou (30:03)
great question. I love that. And that's actually one of the reasons why I wanted to become a coach is because I want people to feel like they're living their best life. And I want people to.
achieve all of their dreams and achieve all of their goals. And so I ask a lot of questions in my sessions. So I really try and, you know, people just, I had a session recently and someone was like, I'm just shy. I'm like, but what are you shy about? Because
we're now a few sessions in and you've got verbal diarrhea and you know so you're not shy it's just like unlocking exactly what it is and it's not a shyness it's a confidence and a lack of confidence within a certain particular area and the other areas actually were totally fine and so I love and I never thought about that or I never thought of how my culture shapes how I show up
in different situations and then when we work things back and I love that kind of the puzzle piece or like a little what are them the dolls the Russian dolls like where you open up another layer and it's like and then and then you know when we kind of keep unlocking some of those Russian dolls it's like well that's a ridiculous why am I why do I think that you know now I know why I think that way that's ridiculous or of course I can do that doesn't you know
Emily (31:02)
We have Russian dolls.
Claire Adamou (31:19)
Why am I letting that hold me back? And so it's those aha moments that really, I've forgotten the question, but it's that those aha moments that really got me into wanting to be a coach and what, what kind of, how I show up is really like pushing to the boundaries of why are you like that? What would be possible if you're not like that? What would be possible if you went, you know, if I pushed you too far, you're uncomfortable, but what, could you achieve?
why do you hold yourself back? What is possible? Like, you know, so many harder questions. I don't think I answered the question, but we're now full of
Emily (31:52)
I think, yeah,
no, you totally did. And how you kind of like help people see the potential that they might not see in themselves.
Claire Adamou (31:57)
Thanks.
Emily (31:58)
All right, so next is how do you balance ambition with being present for your blended family and your personal life?
Claire Adamou (32:07)
That is a great question. It's incredibly hard because I like you have 50-50 custody but work never stops right and I am super ambitious and I always want to give my all.
I'm trying very hard to balance and block out family time when it's dinner time and I'm working, you know, Pacific hours and things like that. So I'm trying to be very present when I can. But I also have done a lot of work with my kids for them to understand that when I can't be present, they understand why. And then we make things up at the weekend or, you know, I used to put them on the bus to school and a lot of days now I'm like, well.
I'll drive you because tonight Mummy's got loads of meetings and we can't do X, Y, Z. You know, we're not, we've got less time together. So we try and balance that act, that time together. And they're really understanding. They've really come to appreciate what I do.
Emily (32:57)
Beautiful, I love that so much. It's all because they get to go on fun trips all the time. All right, and finally, what is the legacy that you hope to leave behind both personally and professionally?
Claire Adamou (33:03)
That's it.
Great question. So personally, I say this all the time and I just really want my kids to be proud of me, proud of what I've achieved, proud of the life that I've built for them, proud of the places that I have taken them and you know,
fulfilling their dreams. So I always tell my kids to dream big. And when I ask them, hey, where do you want to go on holiday? They're telling me Brazil, Australia, Canada. I'm like, hey kids, there's four of you now. So, you know, we're a family of six. Let's rein it in this year and maybe next year we'll do it. But they're thinking big. But my legacy with them is that I was really proud of my mum and my mum gave me so much.
inspiration that I could be anything that I wanted to be and then they become the best version of themselves because I keep telling them they can be anything and just keep going for their dreams and I hope that they then, you know, as they build their family and their life that they pass that down. So personally that's massive for me and then in my career having been, like I mentioned, 19 years, I just want to show that
Emily (34:02)
Mm.
Claire Adamou (34:15)
It is possible being a woman in the industry and how much is possible when you just keep persevering and you keep pushing the boundaries of what's possible and you really believe in what you're achieving, you show up.
being decent and respectful and honest and true to yourself with all the values that make a great person and make a great leader that I have, people can look at me and go, I really loved what she did. She navigated being in the industry when it was 5 % women and then still stood the test of time to leave something behind for everybody else coming. So that's my hope.
Emily (34:52)
Yeah,
I love that. Well, I think the legacy you're cementing in the industry speaks for itself. And I think the one you want for your kids, there's truly no greater legacy. Yeah, thank you. Well, we hope that you all enjoyed today's episode and getting to know us a little bit more and getting at least good
Claire Adamou (35:04)
Thank you.
Emily (35:13)
entertainment, We wish you nothing but the best. Thanks for being here and we will see you next time on Saroca Speaks.
Claire Adamou (35:20)
Until next time, bye!